BUS 424 - Strategic Management

Credit Hours: 4

Capstone course. Examines the strategic planning and management process from the perspective of the top-level executive or consultant. Integrates and draws upon previously acquired business knowledge and management skills to apply to various business cases and projects. Also addresses ethics, leadership, marketing, management, organizational structure, finance, operations, social responsibility, competition, and government and international relations, as they affect strategic decision making at the corporate, business, and functional levels of the organization.

Prerequisite: BUS 325, FIN 362, and MKT 221